Market Access and Health Economics
We have a great team of experts that are PhD trained and highly experienced in real world market access and health economics experience with Big Pharma companies and small MedTech companies alike. Get a consultation and we can discuss your issues.
Market Analysis
Markets are complex environments with healthcare technology, unmet medical needs are not the be-all and end-all of market analysis, strategies are required to get market access and access to patients,. Its important to your business your technology in development and more importantly important to the people who will invest in the business.
- HMO Research, what are the drivers that are impacting on payer behaviour and choices
- Market research, speaking to payers, prescribers and patient/professional groups at an early stage can give you valuable insights into the market environment and how your technology is going to be accepted in the market place.
- Customer Needs, a detailed study of the market dynamics and unmet needs is vital to developing a market access strategy
Health Economics and Outcomes Research (HEOR)
When it gets right down to it you need to calculate the real value of your technology when your valuing an opportunity or setting a price. It needs to be conducted for licensing / technology sales and closer to market setting the price. Our experts can help you define the value proposition and calculate the value opportunity.
- Pricing and reimbursement, value proposition and opportunity valuation
- Reviews and Meta Analysis, to really get to the bottom of a value proposition
- Modelling outcomes for opportunity evaluation and risk management
- Treatment algorithms for opportunity evaluation
- Patient access planning for market strategy and opportunity evaluation.
- Budget impact and cost effectiveness calculations for MHO access strategy
